The Times, October 26, 2017
Aaargh. I must have seen this heading scores of times. This is my entry in the Cliches section of Style Matters:
up, up and away on any story about balloons, helicopters or assorted flying objects. This was the title of a truly frightful 60s pop song, and it hasn’t got any better for being dragged out at regular intervals for nearly 50 years. I am begging you.
To prove the point, the Daily Express came up with the same lazy, banal line:
Daily Express, October 26, 2017
PS: I’ve just noticed ‘born aloft’ in the second line. ‘Born’ means that his mother gave birth to him in the air. The word for ‘carried’ is ‘borne’.