#78

i newspaper, April 21, 2017

(59 words) Saying ‘A Slovakian company called AeroMobil’ makes it sound as if it is has never been heard of before. In fact there have been stories about Aeromobil and its flying car for years. ‘Its version of’ adds nothing. ‘Whose’ is a word for people and animals. It can technically be used for objects but it feels clumsy. The wings do not fold back ‘like an insect’, but ‘like those of an insect’. I presume that ‘boosted’ means ‘powered’. ‘License’ is the wrong spelling; the noun in English is ‘licence’. (License is the verb and the US spelling of the noun.) I would hyphenate pre-order. And the big question: How much will the thing cost?

This is how I would do it:

A Slovakian company has unveiled a flying car which will be available for pre-order this year at a price of about £1million. The Aeromobil vehicle is a light-frame aeroplane with wings which can fold back, like those of an insect. It is powered by a hybrid engine and a rear propeller. A pilot’s licence will be needed to fly it. (60 words)

And what about that heading? ‘Set to’ is horrible. ‘Out of this world’ is meaningless in this context. This would be my effort:

£1million flying car
prepares for take-off

 

 

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